Marketing and Media

Communications Department

The Marketing and Media Relations Department, formerly the Communications Services Department, is highly focused on effectively and efficiently promoting Geary County Schools students, faculty, and staff. This department publishes all of the district’s marketing and promotional brochures and maintains the connectED.usd475.org district news website, the district eFlyers.usd475.org website, and manages all district websites as well as oversees district use of social media. Marketing and Media Relations is also the public relations arm of USD 475. The executive director serves as the official school spokesperson and oversees all district communication while working with the department to provide print, broadcast, and social media to the public in order to highlight the many accomplishments of Geary County Schools. Marketing and Media also oversees the district’s cable television station Cox TV-20, district events and meetings, social media and web presence, image and branding, history, and district award programs. 

Image, Style, and Branding

The USD 475 brand is an important piece in conveying professionalism and competency to our families, community members and other supporters. Maintaining this image is key to establishing trust and credibility, especially because of our highly-transient population. Families should be able to recognize an official USD 475 communications piece by the branding, which includes those pieces developed by individual schools.

The Marketing and Media Relations Department oversees the use of district sanctioned logos and branding. The use of district image should be approved by the Executive Director of Marketing and Media Relations or his/her designee. Branding use must follow the image and branding guidelines for USD 475. School and district logos can be obtained by request on a case-by-case basis for items such as district programs, events, and school/district sanctioned items. For more information contact the Marketing and Media Relations Department.

Receiving Communications from USD 475

Information sent to Geary County Schools families comes from the individual school or the main district communications team which includes the Marketing and Media Relations Department. These messages are sent via email, text message, and mobile app notifications, and traditional postal mail. It is important to keep contact information up-to-date so that these messages can be received.

There are many ways to stay informed on USD 475 schools, events, and programs. To stay in the know, download the USD 475 mobile app for free on iOS or Android, follow the district on social media, and subscribe to an RSS feed from connectED (the district news website). For more information on ways to receive information from Geary County Schools contact the Marketing and Media Relations Department.

Mat Droge

Mat Droge

Executive Director of Marketing and Media Relations

MatthewDroge@usd475.org
785-717-4066

The Executive Director of Marketing and Media Relations serves as the official school spokesperson and Freedom of Information Officer and works with or oversees print, broadcast, and social media to highlight the many accomplishments of Geary County Schools. ​

Quilaztli Pastorelli

Quilaztli Pastorelli

Digital Media Specialist

QuilaztliPastorelli@usd475.org
785-717-4032

The Digital Media Specialist works with the district's internal and external public information and is the leader in providing quality media content for all USD 475 communication platforms in order to better share news, events, and stories about USD 475.

Christine Johnson

Christine Johnson

Marketing and Media Relations Coordinator

ChristineJohnson@usd475.org
785-717-4067

The Marketing and Media Relations Coordinator monitors and revises district website content; assists with the creation of press releases and other written materials; and plans and coordinates district/executive level event functions.